Solid Security Services needed to rebrand their website with a modern look and a better message to reflect their service brand and expanded offerings.

As a contract writer for Blue Light Labs, I conversed with the client to discover the points of differentiation with the competition. First, we discussed how the company’s history was instrumental to the growth of the business over the years, creating a backstory to support the brand’s ethos. We crafted a mission statement and wove the language into all of the site’s copy. 

The client appreciated the process we used to tell his brand story better.