I accepted an invitation to consult for a technology startup just as the CV19 pandemic began. Lockdown provided the opportunity to dive deeply into the creation of a brand, mission and messaging for Hawk Guided Technologies, SPC.
Our small team co-crafted the brand assets including, color, logo mark, and brand tone.
A mission statement was created:
Hawk Guided Technologies, SPC is an American Veteran owned company dedicated to empowering
minority-, women-, and veteran-owned businesses with technology to build a brighter future
The first technology tool deployed is Chawkcloud™, a cloud-based CRM that enables contractor and skilled trade businesses to operate more efficiently, effectively and profitably.
I designed and wrote the websites for both the corporate website as well as the product website for Chawkcloud™.
[This start up did not receive the venture capital it sought and could not continue.]